So excited to be making some amazing swag for a new project my brother is working on. Can't share the details yet, but trust me, it's good. When I left teelaunch a year ago, I was racking my brain about what to do next. Where to focus my energy. I always came back to shoes. A decade ago I kept trying to crack print on demand shoes, and I kept hitting the same wall: nobody gets excited about a mystery brand shoe. Because with shoes, the brand does the heavy lifting: → Sizing you can trust. You already know your size in the brands you wear. With an unknown brand, "size 10" is more of a suggestion. → Comfort with no gamble. You know exactly how they'll feel on your feet before the box even arrives. → Quality that lasts. Great swag shouldn't retire after one rainy day. → Swag people actually wear. A shoe they recognize, with a design no one else has, goes on feet, not in a drawer. So at Arch Nemesis we did the hard part. We found a way to source real name brand shoes, (which was a herculean feat in and of itself). Big brands don't just sell to anyone. Then we figured out how to decorate them like no one else has done before. Custom enough to turn heads. Familiar enough to trust your feet to. More soon.