Just ripped open the new Kayou shipment and loaded up our card vending machines — and I can't stop smiling. For $1 a token, our customers can now get their first taste of My Little Pony and Tokidoki trading cards. Here's why this matters to me: Not everyone walks into a card shop knowing what they want. Some people need a low-stakes moment to discover something they didn't know they'd love. A $1 pull is that moment. If they fall for it, the packs and boxes are right there waiting. If not, they're out a dollar and had a little fun. We're on our way to 12 machines — each one a gateway into a different Kayou fandom and universe. This is what I love about this industry. Every pull is someone's potential origin story.